The Masonopoly portfolio

Built across categories.Connected by conviction.

Masonopoly moves from conviction to hands-on execution through one connected strategy—investing carefully, operating closely, advising decisively, and scaling what works.

M
Strategy system / 01The Masonopoly value creation flow
InvestBack conviction with capital
OperateBuild teams and systems
AdviseGuide the next move
Create ValueScale what works
OutcomeEnduring
businesses
Built for lasting value ↗

Conviction becomes execution. Execution creates value. Value builds businesses designed to endure.

Current & historical portfolio

The full portfolio.
One connected strategy.

From companies we actively operate to strategic investments and successfully exited positions, the portfolio reflects Masonopoly's willingness to see opportunity differently.

Operating companiesInvestmentsExited
Portfolio ProfileOperating Company

Sun Tan City

Masonopoly Holding
Strategic arenaBeauty & Wellness
PositionOperating Company

A leading tanning salon brand focused on confidence, convenience, and a premium guest experience.

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Portfolio ProfileOperating Company

Planet Fitness

Masonopoly Holding
Strategic arenaFitness
PositionOperating Company

Accessible, welcoming fitness built around one of the most recognized gym concepts in the country.

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Portfolio ProfileOperating Company

Buff City Soap

Masonopoly Holding
Strategic arenaConsumer Products
PositionOperating Company

Plant-based soaps and body care, handmade daily inside local Soap Makeries.

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Portfolio ProfileInvestment

Crain Company

Masonopoly Holding
Strategic arenaReal Estate
PositionInvestment

Real estate development, investing, and management focused on overlooked markets and deep-value assets.

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Portfolio ProfileInvestment

Freedom Restoration

Masonopoly Holding
Strategic arenaHome Services
PositionInvestment

Veteran-founded restoration services providing dependable emergency response across East Tennessee.

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Portfolio ProfileInvestment

1789 Capital

Masonopoly Holding
Strategic arenaGrowth Equity
PositionInvestment

Backing growth-stage businesses across technology, defense, and critical infrastructure.

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Portfolio ProfileInvestment

Reflection AI

Masonopoly Holding
Strategic arenaArtificial Intelligence
PositionInvestment

Building frontier artificial intelligence and making advanced systems accessible at scale.

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Portfolio ProfileInvestment

Anduril

Masonopoly Holding
Strategic arenaDefense Technology
PositionInvestment

Transforming defense capabilities through autonomous systems, advanced hardware, and software.

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Portfolio ProfileInvestment

SpaceX

Masonopoly Holding
Strategic arenaSpace, Connectivity & AI
PositionInvestment

Advancing reusable spaceflight, global connectivity, and artificial intelligence through a portfolio that now includes X and Grok.

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Portfolio ProfileInvestment

Altera

Masonopoly Holding
Strategic arenaGP Stakes
PositionInvestment

An alternative investment firm providing access to lower-market private investments, including minority partnerships with leading general partners.

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Portfolio ProfileInvestment

Vulcan Elements

Masonopoly Holding
Strategic arenaCritical Materials
PositionInvestment

Manufacturing American rare-earth permanent magnets for defense, advanced technology, and a more resilient domestic supply chain.

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Portfolio ProfileInvestment

Polymarket

Masonopoly Holding
Strategic arenaPrediction Markets
PositionInvestment

A real-time prediction market where participants trade on the outcomes of events across politics, sports, economics, and culture.

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Portfolio ProfileInvestment

Prometheus

Masonopoly Holding
Strategic arenaIndustrial Artificial Intelligence
PositionInvestment

Developing advanced artificial intelligence for engineering, manufacturing, and the design of complex physical products.

Portfolio ProfileInvestment

Hadrian

Masonopoly Holding
Strategic arenaDefense Manufacturing
PositionInvestment

Building autonomous, software-driven factories that produce critical aerospace and defense components faster and at scale.

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Portfolio ProfileInvestment

EverPower.AI

Masonopoly Holding
Strategic arenaResidential Energy
PositionInvestment

A vertically integrated residential energy platform combining hardware, installation, service, insurance, and predictable subscription financing.

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Portfolio ProfileInvestment

Nautilus Aviation Partners

Masonopoly Holding
Strategic arenaAviation
PositionInvestment

Acquiring and creating value from commercial aircraft and engine assets.

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Portfolio ProfileInvestment

Shortbarrel

Masonopoly Holding
Strategic arenaBeverage
PositionInvestment

Approachable, high-standard bourbon built around craftsmanship, hospitality, and shared experiences.

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Portfolio ProfileInvestment

Force Marketing

Masonopoly Holding
Strategic arenaAutomotive Technology
PositionInvestment

Consumer lifecycle marketing solutions connecting automotive dealerships with modern buyers.

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Portfolio ProfileInvestment

7 Brew

Masonopoly Holding
Strategic arenaFood & Beverage
PositionInvestment

A high-energy drive-thru beverage concept built on speed, kindness, quality, and fun.

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Portfolio ProfileInvestment

Biscuit Belly

Masonopoly Holding
Strategic arenaRestaurants
PositionInvestment

Chef-driven comfort food and warm hospitality made to bring people together.

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Portfolio ProfileInvestment

SEVEN

Masonopoly Holding
Strategic arenaHospitality
PositionInvestment

A classic cocktails and bourbon destination rooted in exceptional hospitality and craft.

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Portfolio ProfileInvestment

Iconic Air & Sea

Masonopoly Holding
Strategic arenaExperiences
PositionInvestment

Adventure experiences bringing together aviation, water, and unforgettable discovery rides.

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Portfolio ProfileInvestment

Highway 11W

Masonopoly Holding
Strategic arenaSelf Storage
PositionInvestment

Climate-controlled commercial and personal storage serving the Kingsport, Tennessee market.

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Portfolio ProfileInvestment

RevAir

Masonopoly Holding
Strategic arenaBeauty Technology
PositionInvestment

Disruptive reverse-air hair technology designed to dry and smooth hair in less time.

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Radian

Masonopoly Holding
Strategic arenaMarine & Powersports
PositionInvestment

Data-driven logistics and asset intelligence for marine, powersports, and RV businesses.

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Portfolio ProfileInvestment

Lucky Seven Spirits

Masonopoly Holding
Strategic arenaBeverage
PositionInvestment

Kentucky straight bourbon with a confident, curious spirit and an invitation to enjoy the ride.

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Portfolio ProfileInvestment

Mason Towne Center

Masonopoly Holding
Strategic arenaCommercial Real Estate
PositionInvestment

A redeveloped shopping center anchored by strong consumer retail in Dalton, Georgia.

Portfolio ProfileExited

Franworth

Masonopoly Holding
Strategic arenaFranchising
PositionExited

A platform built to incubate, mentor, and grow emerging franchise brands.

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Portfolio ProfileExited

Scenthound

Masonopoly Holding
Strategic arenaPet Wellness
PositionExited

Accessible routine hygiene and basic grooming that keeps dogs clean and healthy.

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Beyond the companies

Real estate is part of the strategy.

Masonopoly also develops commercial centers and invests in residential and short-term rental assets across Tennessee, Georgia, North Carolina, Arizona, and other growth markets.

Make your move

Bring us the next opportunity.

info@masonopoly.com

431 Park Village Road, Suite 109
Knoxville, TN 37923 · (865) 249-8136